Moving to a much brighter side of life, Old Spice is entertaining the masses once again with yet another entertaining marketing ploy. Last year the company was heralded for having its spokesman take to YouTube to interact directly with Twitter followers of the brand, but now they have taken that to a whole other level – the Old Old Spice spokesman and the new Old Spice spokesman (Fabio) engaged yesterday in a battle of wits through duelling YouTube clips all day long. The competitions were suggested by Twitter followers of Old Spice. Check out the entertaining and groundbreaking videos here.
